{"id":862,"date":"2023-11-30T11:57:44","date_gmt":"2023-11-30T10:57:44","guid":{"rendered":"http:\/\/localhost\/wordpress\/?p=862"},"modified":"2025-04-01T11:59:28","modified_gmt":"2025-04-01T11:59:28","slug":"sms-is-a-crucial-instrument-in-the-pursue-of-increasing-sales-for-your-look-for-less","status":"publish","type":"post","link":"https:\/\/ip1sms.com\/en\/customer-stories\/sms-is-a-crucial-instrument-in-the-pursue-of-increasing-sales-for-your-look-for-less\/","title":{"rendered":"SMS Marketing is a very important instrument to increase sales for Your look...for Less!"},"content":{"rendered":"<h1 class=\"wp-block-heading\" id=\"h-sms-marknadsforing-ar-ett-viktigt-instrument-i-stravan-efter-att-oka-forsaljningen-for-your-look-for-less\">SMS Marketing is a very important instrument to increase sales for Your look...for Less!<\/h1>\n\n\n\n<p>The International Mail Order Company &quot;Your Look...for Less!&quot; (YLFL) established itself in Sweden in 2012. YLFL offers a wide repertoire of fashion for women at reasonable prices. When YLFL launched in Sweden, they faced the challenge of generating traffic to their web-shop. After the company carefully analyzed different marketing channels, they decided to explore the potential of SMS marketing through iP.1 as a way to engage and reach their customers.<\/p>\n\n\n\n<p><br>YLFL has successfully used SMS marketing to communicate with its customer base and create a closer relationship with its shoppers. This strategy has proven to be very effective and has been met with appreciation by YLFL's customers.<\/p>\n\n\n\n<div class=\"row g-0 justify-content-center mb-5 mt-5 p-1 mx-1 p-md-0 mx-md-0\">\n<div class=\"col-md-9 col-sm-12 text-left\">\n\n\n\n<figure class=\"wp-block-image size-full\"><img loading=\"lazy\" decoding=\"async\" width=\"992\" height=\"683\" src=\"https:\/\/ip1sweden.blob.core.windows.net\/blobip1websitef76b7023b5\/wp-content\/uploads\/2023\/11\/sonja-and-ulrike-ylfl-1.jpg\" alt=\"Your Look.... For Less uses SMS marketing to reach its customers\" class=\"wp-image-2871\" srcset=\"https:\/\/ip1sms.com\/wp-content\/uploads\/2023\/11\/sonja-and-ulrike-ylfl-1.jpg 992w, https:\/\/ip1sms.com\/wp-content\/uploads\/2023\/11\/sonja-and-ulrike-ylfl-1-300x207.jpg 300w, https:\/\/ip1sms.com\/wp-content\/uploads\/2023\/11\/sonja-and-ulrike-ylfl-1-768x529.jpg 768w, https:\/\/ip1sms.com\/wp-content\/uploads\/2023\/11\/sonja-and-ulrike-ylfl-1-18x12.jpg 18w\" sizes=\"auto, (max-width: 992px) 100vw, 992px\" \/><\/figure>\n\n\n\n<figure class=\"wp-block-pullquote\"><blockquote><p>\u201d<em>In Sweden, we have worked with iP.1 since 2014. In Italy we started our first SMS campaign 2018. We send several SMS campaigns to our customers each year. SMS is a very important instrument to increase the order frequency and sales for us. We are very pleased with the cooperation with iP.1 The expert advices and the quality of ip.1\u2019s service are excellent.<\/em>\u201d<\/p><cite>Ulrike Gode \u2013 Senior Manager, and Sonja Paulus \u2013 Marketing Manager, Sieh An!<\/cite><\/blockquote><\/figure>\n\n\n\n<h4><i class=\"fa-solid fa-circle-info me-1\"><\/i>Who are Your Look...For Less<\/h4>\n\n\n\n<p>Your Look\u2026for Less is a brand within Sieh An! Which in turn is part of the Otto Group, a global concern headquartered in Hamburg, Germany. retail and retail-related activities with approximately 51,800 employees and sales of 13.7 billion euros.<\/p>\n\n\n\n<p><\/p>\n\n\n\n<div class=\"wp-block-buttons is-content-justification-center is-layout-flex wp-container-core-buttons-is-layout-16018d1d wp-block-buttons-is-layout-flex\">\n<div class=\"wp-block-button\"><a class=\"wp-block-button__link has-text-align-center wp-element-button\" href=\"https:\/\/ip1sms.com\/en\/sms-marketing\/\">Read more about SMS Marketing<\/a><\/div>\n\n\n\n<div class=\"wp-block-button\"><a class=\"wp-block-button__link wp-element-button\" href=\"https:\/\/shop.ip1.net\/account\/new\/\" target=\"_blank\" rel=\"noopener\">Register for a free trial account<\/a><\/div>\n<\/div>","protected":false},"excerpt":{"rendered":"<p>The international mail-order company \"Your Look...for Less!\" (YLFL) has been established in Sweden since 2012. YLFL offers a wide range of fashion for women at reasonable prices. When YLFL was launched in Sweden, one of the challenges was to generate traffic to their webshop.<\/p>\n<p>After analyzing various types of marketing channels, they chose to test SMS as one of the channels to reach out to their customers, which has been highly appreciated by their shoppers.<\/p>","protected":false},"author":1,"featured_media":2871,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[9],"tags":[],"class_list":["post-862","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-kundberattelser"],"_links":{"self":[{"href":"https:\/\/ip1sms.com\/en\/wp-json\/wp\/v2\/posts\/862","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/ip1sms.com\/en\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/ip1sms.com\/en\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/ip1sms.com\/en\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/ip1sms.com\/en\/wp-json\/wp\/v2\/comments?post=862"}],"version-history":[{"count":0,"href":"https:\/\/ip1sms.com\/en\/wp-json\/wp\/v2\/posts\/862\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/ip1sms.com\/en\/wp-json\/wp\/v2\/media\/2871"}],"wp:attachment":[{"href":"https:\/\/ip1sms.com\/en\/wp-json\/wp\/v2\/media?parent=862"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/ip1sms.com\/en\/wp-json\/wp\/v2\/categories?post=862"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/ip1sms.com\/en\/wp-json\/wp\/v2\/tags?post=862"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}